Media Channel Availability

Chester

Pre-Uni

Returners Holiday Mailings

Promotional leaflets despatched by universities to returning students' home address during the holiday periods.

The Student Holiday Mailing allows companies either to include promotional inserts in universities and/or students’ unions’ existing holiday mailings - or we can provide a bespoke solus mailing if required, with the option of using branded envelopes.

Mailings go to student’s home addresses (generally their parents’ address) and are despatched during the Summer holiday.

Comment

As with the other DM Media we provide, the Holiday Mailings are likely to work best for more “serious” and/or complex products such as bank accounts, mobile ‘phones, insurance, books etc. The media is relatively new but has already proven it can be highly effective in helping advertisers communicate with returning students who are traditionally a very difficult market to reach.