Media Channel Availability

Reading

On Campus

Re-Freshers' Fairs

Like Freshers' Fairs but in Jan / Feb.

Re-Freshers’ Fairs are the same as Freshers’ Fairs except smaller, and in Jan/Feb rather than Sept/Oct. They provide companies with another opportunity to reach the student market in an environment which benefits from a relatively high footfall.

Comment

Re-Freshers Fairs are useful for companies who want to avoid the earlier Fair, perhaps for timing/campaign planning reasons, or because they want to avoid the media saturation effect of Week 1 activities. These Fairs are also useful for companies looking to maintain a media presence on campus all year round - as part of a general brand-building campaign for example.

Less students go to Re-Freshers Fairs than to the earlier Fairs but this is reflected in the cost of the media. Also, because we have experience of the media we can help clients to select those Fairs which are likely to add most value to their campaign.