A bag full of goodies handed out to Freshers' in Week 1.
| Media Slot | Coverage | |
|---|---|---|
| Welcome Packs 2008 | TBA | Details > |
Welcome Packs are generally described by the students’ unions which distribute them as “Goody Bags”. This is because they are meant to contain things which make students exclaim “Oh Goody!”.
Comment
Ideal if you’re running a sampling campaign and need to distribute some FMCG’s! Clients can include leaflets, but it’s not really “in the spirit” of the Goody Bag: “Oh Goody, a leaflet” the student exclaims. Probably not.