Campaign Management

Liaising with 130+ Universities and Students' Unions

Professional campaign management is at the heart of most successful student campaigns.

Looking after the detail, important for any campaign, is absolutely crucial in the student market where market fragmentation and the sheer number of contact points present a particular set of challenges.

The Student Media Group can add an enormous amount of value in this area. We've managed hundreds of campaigns over the years and are well-used to solving the problems associated with booking media and organising events across multiple campuses.

We have has excellent relations with over 400 contacts in university departments, careers services and student's unions. These relationships, developed over a period of 12 years, are what makes the difference when you need to get something done on campus.

Liaising With Clients

Liaising closely with clients during the implementation phase of campaigns helps to keep everyone "in the loop". Student Media Group clients have an Account Manager looking after their campaigns, providing feedback on local activities, highlighting any problems - and suggesting and implementing solutions.

"We've been working with The Student Media Group on the award-winning TV Licencing campaign since 1993. They've sourced and booked a variety of media for us over the years, and have managed face-to-face activities on campus, providing staff where required. Due to the nature of the work their staff are in contact with universities and students' unions pretty much every day - it would be difficult for us to provide the level of resources needed to get things done on time - it's a lot easier for them because they're set up to do it."
Account Manager, PHD Media

Contact Us for further details