Client Feedback

" We found them pretty unique as a marketing consultancy. They are refreshingly reliable, honest and sensitive to the needs of the client as well as the sponsor. They deliver exactly what they promise, when they promise it. It helps that they obviously know the education business as well as they know the commercial world. Their results speak for themselves. There's no doubt we'll use them again."

Director of Corporate Affairs, Sheffield Hallam University

" [They] have a clear understanding of the student market and the myriad of options for communicating with students. Equally as important is the fact that they have access to media which is not available via other student marketing companies - and this puts them in a unique position to provide objective advice."

Manager, Customer Segmentation, Lloyds TSB

" We were all new to the student market at the start of this year so what we really needed was an overview of the opportunities available to us - and a bit of "insider knowledge" on the possible pitfalls. [The Student Media Group] were able to provide all the relevant market information pretty much instantly and the relationship took off from there..."

Group Marketing Manager, Abbey National

" We knew what we wanted in terms of media so all we needed was an agency to manage the campaign at a local level. [The Student Media Group] handled the campaign bookings and distribution and kept us informed of what was going on - not particularly thrilling work for them - but crucial to the campaign's success."

Marketing Manager, British Telecom

" We booked inserts in student mailings via [The Student Media Group] and we're delighted with the way the campaign was handled. Things got done on time and the results were better than expected."

Programme Manager, IBM

" Communicating with the graduate market isn't easy so when [The Student Media Group] told us about the Graduate Mailing Programme we we're only too pleased to book a space. "

Manager, Reed Graduates

Client Benefits

More Media Under One Roof

The SMGroup offers clients more media options than any other student marketing agency in the UK. As a consequence, it’s easier to plan, buy and manage multi-media campaigns via the Group - and because we buy so much student media, it costs you less.

Objective Advice

Since we offer lots of different media options, we won’t be trying to shoehorn a particular “media solution” into your campaign objectives. Instead, we’ll share our experiences of student media: what’s worked in the past and what hasn’t and, if asked, give our opinion on what’s likely to work for your particular campaign.

Sector Exclusivity

SMGroup staff have been working in partnership with the UK's Universities and Students' Unions for over 10 years. During this period we've signed exclusive agreements with Unis/SU's which allow us to offer clients additional (and highly effective) media options not available via other student marketing agencies. This is important because it means we can provide clients with sector exclusivity.

Effective Campaign Management

Good campaign management relies on being able to check what’s going on “on the ground”. To ensure that things get done as agreed, clients need someone at every university in the UK “looking after their interests”. The SMGroup provides this support with representatives (in addition to the staff who implement our campaigns) at 125 of the UK’s universities.

Online Media Planning and Booking

The online Media Booking Service, which is designed for use by the UK's universities and students' unions as well as local and national advertisers, brings student marketing "into the 21st Century".

Planning campaigns and booking media now couldn't be easier...clients can view the media on offer at any time, request a quote and book a campaign in 24 hours rather than 24 days.

The system is self-regulating so it's impossible to make a mistake...overbook a media for example. If a media isn't available at a particular university this is flagged up on-screen...we don't need to call round universities anymore....all of the information we need to provide you with a quote is online 24/7.

The Student Media Group is registered in England and Wales. Company No:4580521
Registered Office: 5 Folleigh Lane, Bristol BS41 9HZ