Posters - Table-top

Table-top posters in high traffic consumer areas of the SU building (bars & cafes)

Click on 'details' link to see which universities offer this media.

Description	Table-tops	Unis
Table-top Posters Term 2-07/08	0	64	List Unis >
Table-top Posters Term 3-07/08	0	64	List Unis >
Table-top Posters Term 1-08/09	0	64	List Unis >

Details

Table-top advertising is an innovative and exciting new media providing advertisers with access to all those students who go to bars, coffee shops and nightclubs.

Zest Promotions, based at the Loughborough Centre for Innovation, has spent years developing the unique "TableTop" product with a view to maximising its impact in what are often crowded environments.

Advertisers can choose the "standard" product, do something in 3D, or make their adverts glow in the dark - great of your product's a bit scary.

The service includes design (for those who need some help in this area), production and campaign implementation. All media is, of course, fully authorised by the Student Media Group and it's university and/or SU clients.

And, for the doubters amongst you...independent research is available (from TPi Independent Research) confirming exactly how brilliant the media is...please ask for a copy.

Comment

Zest's efforts have paid off; you really need to see the media to understand the level of stand-out it provides. Also, relatively high dwell times mean that the media is "dual purpose"; it's ideal for advertisers who want to engage the audience (as part of a specific promotion for example) and also for those whose priority is raising brand awareness.